Sunday, October 5, 2008

Beware of over-consistency: Amazon.com

An example of the Your / My conflict (if there a conflict) can be
seen on Amazon. If you select the "Your Account" link it takes you to a section sub-headed "Where's My Stuff". However, below it there are links such as "Change your name", "Forgot your Password?" etc.

Do people think it that:

(1) If "Your" is used then it should be consistent across all
links?

(2) or it is possible to have "Your" as the parent link and "My" as child links

Is there a conflict within Amazon or does it make perfect sense?

So the Moral of the story is: beware of over-consistency.
"Foolish consistency is the hobgoblin of small minds" - Emerson

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